If you're new here, you'll want to be sure to get your free report and subscribe to the monthly e-zine and, perhaps, subscribe to the RSS feed, as well. Thanks for visiting!

O.K. O.K. By now you should know I’m really big on blogs. And maybe you even know the reason why. But just in case you’re not privy to that intel, I’m going to lay it all out on the virtual table for you. Here are the top six reasons why I believe all authors, speakers, coaches and solo-entrepreneurs should have a blog.

1. Build Your Brand as an Expert

A blog gives you the opportunity to position yourself as a thought leader. It lets you showcase your knowledge, your expertise thus demonstrating your authority on your topic. In addition, it gives your brand a personality. Your readers will get to know you through your posts. What you write about in your blog becomes a window into your business’ soul … and fosters the “know, like and trust” factor needed to build loyal customers and clients.
Continue Reading →

Why are informational products created?

That’s not a trick question. They are created to impart, share, pass on information.

But good information products do this quickly and easily for the product’s intended audience. So how do you create a good information product? What elements or qualities must your information product have to be considered of high quality?
Continue Reading →