The first line of attraction, so to speak, in article marketing is the headline. When a person finds your article, it is the headline that tells her that this is an article she wants to read … or not.
So, creating a compelling headline for potential readers is important.
Also, search engines will use your headline to [...]
The fifth deadly mistake of home page design is poor use of copy and copy optimization techniques. A big component of this is using strong, compelling headlines.
Remember, when someone lands on your home page, one of the first things they’ll read is your main headline. If you’re using that brief moment unwisely, you could loose [...]
In my last post I talked about some practical tips for writing effective headlines. In this post, I’m going to be even more specific and share with you eight different types of headline templates you can use to draw people into your copy.
First, when writing a headline, don’t think of how you should write it, [...]
Since the headline is usually and first thing a read sees, it is the first piece of copy that will either draw in or repel your reader. Therefore, creating compelling headlines is a critical skill in copy writing.
There are plenty of template out there that you can use to create a winning headline, but if [...]
Ah, headlines. This is surprisingly a controversial topic and you’ll find all sorts of advice on how to create great headlines, many of which contradict each other. But all those tips and pieces of advice won’t help you if you don’t know what the purpose of your article is.
This is because, different types of headlines [...]
As I mentioned in my last post, the pre-writing is the time-consuming part of “writing” an article for your article marketing. But that can be managed, as well. Here is a simple action plan that will help you swiftly create articles that grab attention and generate traffic.
Step One: Choose Your Topic and Select Winning [...]