What Will Ferrell Has Taught Me About Marketing

Last night I watched the “Will Ferrell Special” episode of Man vs. Wild with Bear Grylls. This episode is just a small part of the overall marketing strategy behind the release of Land of the Lost, a remake of one of my favorite childhood Saturday morning shows. And it also taught me a valuable marketing [...]

Written on June 4, 2009 | Posted in mindset, online marketing, planning, promotions

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