Ben Franklin’s 5 Tips for Negotiating Success

Ben Franklin, one of the founding fathers of the US, was full of sage advice, including his five tips for better bargaining. I believe that these would be helpful for you, so I share them here.
1. Be clear, in your own mind, about exactly what you’re after.
You need to have a goal in mind, or [...]

Negotiation in Business — A Background Primer

Before I really start talking about negotiation and how you can use this skill to best effect in your business, I thought I would spend a little time going over what negotiation is — and what it isn’t.
According to Wikipedia, “Negotiation is a dialogue intended to resolve disputes, to produce an agreement upon courses of [...]

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Make Your Opt-In Bonus Relevant – To Your Customers and Your Business

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