The Tools You’ll Need for Online Video Marketing

What do you need to create decent online marketing videos for your business? Not much really … you can create some pretty effective videos without even owning a video camera!
Here are a list of tools that can help you create online marketing videos. Feel free to mix and match them as you please.
Audacity
This is the [...]

Is YouTube the Only Game In Town?

Video Hosting Site
 

Alexa Ranking

Facebook
 

2

YouTube
 

3

Yahoo! Video
 

4

Vimeo
 

246

viddler
 

1,982

Yes and no.
I say “Yes” because when someone wants to watch online video, the first place he or she will most likely visit is YouTube. So, posting your video on that site is pretty much a no-brainer.
However, I say “No” because there are other video hosting sites you should consider [...]

Types of Online Video for Marketing: The Review

There is a popular type of video in the electronics industry which involved video taping someone unpacking a new product. The video review is a cousin to this type of video.
Basically, you “unpack” the pros and cons of some product or service and record the process on video.
This is particularly useful if the product or [...]

Seth Godin: Sliced bread and other marketing delights

NOTE: I am actually one of the wacky people that notice cows.

Types of Online Video for Marketing: The Video Article

I do this type of video all the time and really enjoy doing them. Basically, you take an article you’ve written and create a video of it. There are software programs that will do this for you automatically, but I don’t recommend using them. These automated videos usually sound robotic and have imagery that adds [...]

Types of Online Video for Marketing: The How To Demonstration

Video is an excellent medium for showing people how to do something. Think about all those cooking shows … they are basically how to demonstration videos, with flare.
There are two ways you can do a How To Demonstration video:

You can video yourself doing the demonstration.
This works well for demonstrations that don’t involve software or the [...]

Types of Online Video for Marketing: The Interview

Just like with interview style teleseminars, The Interview video can position you as an expert. The one doing the interviewing is often viewed as the one with the power … if done correctly.
What You’ll Need:
A video camera
You can use a flip cam or more high-powered video camera on tripod, if you will be interviewing in [...]

Writing Compelling Copy – The Critical 5 Step Editing Stage

Social Media and Your Online Video Marketing Strategy

Sharing your videos on social networking sites can help you reach people who might not find your video on hosting sites such as YouTube. For example, I post my videos on YouTube and upload them to Facebook so that more people can see them. It also helps keep your Facebook fan page active, which improves [...]

Are Diamonds Really a Girl’s Best Friend?

I was watching Tuesday’s episode of the Craig Ferguson show on TiVo the other day and in answer to one of the Tweets/Emails he suggested someone buy his girlfriend a diamond. And this got me to remembering an incident I had when my Mom and I visited Maryland to check out what eventually became my [...]



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